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Business strategist and New York Times bestselling author Fred Wiersema presents his latest insights and advice on achieving customer intimacy in a series of new, practical, digital-only guides. This one focuses on what every leader should know about creating great customer experiences. Fred Wiersema is coauthor, with Michael Treacy, of the highly acclaimed business book, The Discipline of Market Leaders. It introduced the concepts of customer intimacy and operational excellence. Companies everywhere struggle to provide a superior customer experience. Their leaders, often certain that they are doing a fine job, have yet to identify and overcome the specific obstacles that stand in the way. Here's how to fill the gap once and for all and put your company on track to deliver a superior customer experience. 
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$2.99 |
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 (4.5 / 5.0) Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives?
The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems—the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort—but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people—employees and managers, parents and nurses—have united both minds and, as a result, achieved dramatic results: ● The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients. ● The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping. ● The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.
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$11.87 |
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 (4.0 / 5.0) A brand new collection of essential insights for your business and career from world-renowned experts-now in a convenient e-format, at a great price! Actionable lessons from a century of extraordinary businesses-from Ford to NetFlix, Wal-Mart to Zappos What you can learn from the world's greatest businesses: from legendary startups to extraordinary turnarounds! Crucial takeaways from the experiences of McDonald's, Home Depot, Zappos, Wal-Mart, Oprah (Harpo), Ford, NetFlix, UPS, Lego, Intuit, and many others. From world-renowned business profilers New Word City and Nancy F. Koehn. Included in this collection:
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$49.99 |
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(4.0 / 5.0) In The 7 Habits of Highly Effective People, author Stephen R. Covey presents a holistic, integrated, principle-centered approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, Covey reveals a step-by-step pathway for living with fairness, integrity, service, and human dignity -- principles that give us the security to adapt to change and the wisdom and power to take advantage of the opportunities that change creates.
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$11.95 |
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 (3.5 / 5.0) In his #1 bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. In BLINK, he revolutionizes the way we understand the world within. How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in BLINK. Drawing on cutting-edge neuroscience and psychology, examining case studies as diverse as speed dating, pop music, and the New Coke, Gladwell shows how the difference between good decision making and bad has nothing to do with how much information we can process quickly, but rather with the few particular details on which we focus. BLINK displays all of the brilliance that has made Malcolm Gladwell's journalism so popular and his books such perennial bestsellers as it reveals how all of us can become better decision makers--in our homes, our offices, and in everyday life.
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$8.47 |
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(4.0 / 5.0) Economics is not widely considered to be one of the sexier sciences. The annual Nobel Prize winner in that field never receives as much publicity as his or her compatriots in peace, literature, or physics. But if such slights are based on the notion that economics is dull, or that economists are concerned only with finance itself, Steven D. Levitt will change some minds. In Freakonomics (written with Stephen J. Dubner), Levitt argues that many apparent mysteries of everyday life don't need to be so mysterious: they could be illuminated and made even more fascinating by asking the right questions and drawing connections. For example, Levitt traces the drop in violent crime rates to a drop in violent criminals and, digging further, to the Roe v. Wade decision that preempted the existence of some people who would be born to poverty and hardship. Elsewhere, by analyzing data gathered from inner-city Chicago drug-dealing gangs, Levitt outlines a corporate structure much like McDonald's, where the top bosses make great money while scores of underlings make something below minimum wage. And in a section that may alarm or relieve worried parents, Levitt argues that parenting methods don't really matter much and that a backyard swimming pool is much more dangerous than a gun. These enlightening chapters are separated by effusive passages from Dubner's 2003 profile of Levitt in The New York Times Magazine, which led to the book being written. In a book filled with bold logic, such back-patting veers Freakonomics, however briefly, away from what Levitt actually has to say. Although maybe there's a good economic reason for that too, and we're just not getting it yet. --John Moe
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$8.04 |
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(4.0 / 5.0) Ronald Reagan was a product of America's heartland, a kid who had a Huck Finn childhood and never lost his aw-shucks, all-American optimism. He moved to Hollywood, became a minor film star, and got involved in politics-at first on the left. But in the shadow of the 1950s anti-Communism furor, he moved to the right and began a steady rise to the pinnacle of power. Initially derided as a lightweight, a none-too-bright actor incapable of leading a nation, he proved his detractors wrong. Using extraordinary charm, conviction, communication skills, and stagecraft, Reagan became one of the most beloved, admired, and influential presidents in American history. Of all American presidents, few could match Ronald Wilson Reagan in the art of leadership. He knew America. Ronald came into office in 1980-when the national mood was glum and the future looked problematic (sound familiar?)-and he lifted the country's spirits on a wave of hope, purpose, and unabashed patriotism. In the years that followed, productivity and prosperity-at least for the upper and middle classes-increased at home, the Berlin Wall came down, and the Soviet Union collapsed, making America the de facto winner of the Cold War. Ronald's policies played a part, of course, but it wasn't just his management style that captured the heart of America. He brought something intangible to the national stage, an innate optimism that simply made Americans feel better. New Word City, publishers of digital originals, contributes 10 percent of its profits to literacy causes.
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$2.99 |
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(4.5 / 5.0) How to Win Friends and Influence People is the first, and still the finest, book of its kind. One of the best-known motivational books in history, Dale Carnegie's groundbreaking work has sold millions of copies, has been translated into almost every known written language, and has helped countless people succeed in both their business and personal lives.
First published in 1937, Carnegie's advice has remained relevant for generations because he addresses timeless questions about the fine art of getting along with people: How can you make people like you instantly? How can you persuade people to agree with you? How can you speak frankly to people without giving offense? The ability to read others and successfully navigate any social situation is critically important to those who want to get a job, keep a job, or simply expand their social network. The core principles of this book, originally written as a practical, working handbook on human relations, are proven effective. Carnegie explains the fundamentals of handling people with a positive approach; how to make people like you and want to help you; how to win people to your way of thinking without conflict; and how to be the kind of leader who inspires quality work, increased productivity, and high morale. As Carnegie explains, the majority of our success in life depends on our ability to communicate and manage personal relationships effectively, whether at home or at work. How to Win Friends and Influence People will help you discover and develop the people skills you need to live well and prosper.
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$10.97 |
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 (3.0 / 5.0) From one of the world's most recognized experts on management comes a charming parable filled with insights designed to help readers manage change quickly and prevail in changing times.
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$2.29 |
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 (5.0 / 5.0) This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. In the wake of massive debt creation, history’s greatest deleveraging is now underway. The next decade will be brutal. The Great Deleveraging will help you navigate the coming years, distinguish between “fake” growth and the real thing, and earn solid returns in markets and sectors poised for sustainable growth.
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$21.99 |